Today is the first day in the Build a Better Blog in 31 Days challenge. Our first lesson is to write an elevator pitch. Basically, that means write a concise description of your blog. I am constantly tweaking my About Page, because over the past two years not only has Just Chick Flicks changed and evolved, but so have I.
When I started this blog, I wanted to write about cute romantic comedies like The Princess Bride and The Proposal. However, as I associated with other bloggers and talked to the people who read my blog (that means YOU), I realized that Chick Flicks are so much more. But how do I make my blog reflect these changing values and attitudes? By re-writing my About Page and tagline.
The New & Improved Elevator Pitch
Just Chick Flicks will explore, discuss and review movies that touch the hearts of women and appeal to our emotions; movies that focus on women’s lives and issues; movies that help women have a better self image and movies that entertain us and make us laugh, cry and make us think. We are redefining the chick flick!
Redefining the Chick Flick