- The Elevator Pitch (Joseph Gordon Levitt and Zooey Deschanel in 500 Days of Summer)
Today is the first day in the Build a Better Blog in 31 Days challenge. Our first lesson is to write an elevator pitch. Basically, that means write a concise description of your blog. I am constantly tweaking my About Page, because over the past two years not only has Just Chick Flicks changed and evolved, but so have I.
When I started this blog, I wanted to write about cute romantic comedies like The Princess Bride and The Proposal. However, as I associated with other bloggers and talked to the people who read my blog (that means YOU), I realized that Chick Flicks are so much more. But how do I make my blog reflect these changing values and attitudes? By re-writing my About Page and tagline.
The New & Improved Elevator Pitch
Just Chick Flicks will explore, discuss and review movies that touch the hearts of women and appeal to our emotions; movies that focus on women’s lives and issues; movies that help women have a better self image and movies that entertain us and make us laugh, cry and make us think. We are redefining the chick flick!
New Tagline
Redefining the Chick Flick
What do you think? Does this give a more accurate picture of Just Chick Flicks?
I want to hear your opinions and comments.
Grab your copy of the 31 Days to Build a Better Blog and join me and other movie bloggers at Anomalous Material as we take on ProBlogger’s Build a Better Blog in 31 Days challenge. You are sure to learn something about me, movies, blogging and who knows, perhaps you’ll be on your way to being a pro-blogger, just like Darren.
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And bonus points for using the elevator scene from 500 Days of Summer!
“Redefining the Chick Flick” hits the spot!
I think this definitely encapsulates Just Chick Flicks.
Maybe I should play along and FINALLY launch my movie blog… do you have to be a movie blogger to participate??
Your new Elevator Pitch describes Chick Flicks perfectly! After all, the successful Chick herself is constantly changing and growing.
Your long EP is probably one of the best so far. It complements the name of your blog perfectly, goes to the essence of what your blog is about and clearly states the issues it may help solve. Excellent pitch!
The short version might be a little more explicit however. Simply take it out of the long pitch. Just food for thoughts: You may not need to repeat the word chick flick again because it’s already in the title. A few ideas could be: “Redefining movies for women”, “Redefining the way women watch movies” etc…